Listen to audio, take self-guided tours, discover MoMA highlights, use an interactive museum map, and more.

MoMA’s identity has been a landmark of institutional branding since 1964, when the museum introduced its distinctive Franklin Gothic No. 2 logotype designed by Ivan Chermayeff. In 2004 this logotype was redrawn in a new custom typeface, MoMA Gothic, created by Matthew Carter.

Jan 2, 2020 · The MoMA logotype, set in Franklin Gothic No. 2 and designed by Ivan Chermayeff, is an icon, and has been part of the New York urban landscape and international museum graphic vernacular since its creation in 1964.

MoMA Sans and the MoMA logo, whose updated versions were drawn by Christian Schwartz at Commercial Type → in 2017, are refined interpretations of Franklin Gothic, the typeface used by the Museum since the 1930s.

Considered one of the most influential museums in the world devoted to modern and contemporary art, MoMA's collection spans the late 19th century to the present, and includes over 200,000 works of architecture and design, drawing, painting, sculpture, photography, prints, illustrated and artist's books, film, as well as electronic media. [2][3 ...

The new system employs prominent use of the MoMA logo as a graphic device, dramatic cropping and juxtapositions of artwork, and a brighter color palette to create a bold, contemporary image.

Nov 4, 2024 · The Midnight Over My Action logo is an example of minimalism, harmonizing with the brand’s modern and bold style. The abbreviation MOMA, rendered in strict black on a white background, draws attention with its clarity and geometric simplicity.

Commons is a freely licensed media file repository. You can help. This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain.

Learn more about the MoMA brand, find out the The Museum of Modern Art, New York colors, and download a MoMA vector logo in the SVG or PNG file formats. Find related logos and with similar colors.

May 19, 2019 · The MoMa is a must-see museum and its logo has become a reference for visual identity and cultural branding. Discover who is at the origin of its creation.