Welcome to the Official Site for MINI USA. Learn all about our latest models, build your own, browse inventory, offers, find authorized dealer information and more at miniusa.com

Design a MINI to match your distinct tastes. Customize your favourite Next-Gen models including the Countryman and Cooper 2 Door.

Check out the 2025 MINI Lineup including the Core Models, Electric, JCW, and Special Limited Editions. Build Your Own, Browse Inventory, Offers, and More!

At first glance, it looks like a traditional MINI, but The New MINI Cooper SE Hardtop 2 Door—our first purely electric vehicle—has zero emissions, four driving modes, and on-demand power that’s ready to go when you are.

MINI has a legacy of innovative and efficiency, and an electrified MINI is no exception. We designed our electric MINIs so you can enjoy the same go-kart feeling and iconic design with a MINI supercharged to work with your lifestyle.

Bye-bye fog and smog, hello electric. MINI is pursing continued electrification on every front, from new all-electric models to re-examining production techniques, for a holistic reduction of Earth-impacting emissions.

Meet the all-new 2025 MINI Countryman S ALL4, launched in 2024, a compact crossover SUV available across multiple colorways. Explore all specs & features.

Get a MINI brochure PDF for our latest MINI models today. Download your brochure to learn more about MINI performance & racetrack-inspired agility.

Learn about the history of the MINI brand, from origin to present day, including MINI racing history and information on the New MINI Family.

New features on the 2025 MINI Cooper Convertible includes a 9.4” circular OLED display, Remote Engine Start, MINI’s Intelligent Personal Assistant, leather-free Sport Seats, MINI Head-up Display, and more.