Feb 3, 2021 · The chain has released its ‘Fast Food, by GYG’ campaign, celebrating 15 years of ‘100% Clean* Mexican’ food. The campaign celebrates the ‘holy grail of fast food’ . Guzman y Gomez have three core messages that they are celebrating in the campaign. The first is ‘who said fast food has to be bad food?’.

Nov 2, 2023 · Kicked off initially a TikTok campaign, the work quickly turned into a fully integrated campaign that broke GyG’s record for variations of execution (at least 600) and delivered everything from stellar brand and sales results to employee advocacy. The brief was to relay interesting, behind-the-scenes stories and facts about the GyG business.

From a cheeky word of appreciation in-store to simply sharing your favourite GYG meal on TikTok or Instagram, you guys inspire and energise us daily. We really do Love Ya!

At Guzman y Gomez (GYG) our passion is creating delicious Mexican food with real ingredients! We believe that fast-food doesn't have to mean bad food! 💛. Did You Know? At Guzman y Gomez...

Jan 10, 2020 · Including 30sec, 15sec and AVC commercials, the Interrupted ad break featured 3 different partner brands (per break), each “bumped into” by Guzman Y Gomez, essentially giving GYG “ownership” of the break. Cut-through was instantaneous and response hugely positive, as our audiences and industry colleagues were caught by surprise in our ad-break.

Jul 23, 2018 · It all started with a simple Facebook post. Cal Ryan, a millennial backpacker travelling in London, sent Guzman y Gomez (GYG) a message and started a campaign November of last year to get him back to Australia so he could eat one of their signature burrito bowls.

GyG was successfully reflecting its goal of spreading Latin American culture and heritage across Australia with each franchise. Local marketing attempts designed to appeal to certain …

Sep 18, 2024 · GYG is using television and out-of-home (OOH) advertising to capture the attention of busy professionals and families in Singapore. You’ll find vibrant ads featuring mouth-watering visuals of...

Guzman y Gomez may boast of 180 stores nationally, but local community and connection remains firmly in the brand’s DNA. This makes regional advertising and audience engagement critical to realising its growth strategy.

Aug 12, 2024 · By using digital signage in-store as an advertising opportunity for other non-endemic brands it could see a surge in its revenue and share price. The challenge for GyG will be to curate multiple resources to better understand …