Gidget (February 7, 1994 – July 21, 2009), nicknamed the Taco Bell Chihuahua, was an advertising figure and mascot for Taco Bell from September 1997 to July 2000. The character she played was developed by TBWA. The Chihuahua is a breed commonly associated with Mexico.

The first commercial starring Gidget the Taco Bell chihuahua, directed by Kinka Usher.

Apr 18, 2018 · From 1999. Three commercials featuring the famous Taco Bell Chihuahua.According to Wikipedia:Gidget (February 7, 1994 – July 21, 2009), nicknamed the "Taco B...

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Nov 23, 2021 · From 1997 to 2000, a female chihuahua named Gidget starred in what was arguably Taco Bell's most iconic advertising campaign as the "Yo Quiero Taco Bell" dog.

Jul 25, 2024 · While the Taco Bell Chihuahua quickly became a legitimate pop culture phenomenon, the ads weren't without controversy. A number of Latin American groups spoke out against the commercials,...

Aug 9, 2024 · Some critics accused Taco Bell of cultural appropriation, others deemed the ad off-putting or distressing, and a few even labeled it racist in their perception.

Jan 26, 2024 · A turn in history was marked during September of 1997 as the iconic ad campaign featured the captivating Chihuahua Gidget, more often known as the Taco Bell Dog, as she made her first appearance in the world of marketing.

Sep 1, 2021 · One of the most memorable ad campaigns involving a dog has to be the Taco Bell Chihuahua. The tiny pup commanded a presence commercial after commercial for the fast-food chain that is unforgettable. The Chihuahua was actually played by Gidget, a 12-pound pup who was ready to become a star.

Feb 18, 1999 · It has appeared in nearly 20 commercials and is now filming a new batch of ads that will run in the spring, when Taco Bell introduces a line of more expensive menu items to be sold during the...