
4 need-to-know types of digital out-of-home advertising - Vertical …
Sep 4, 2020 · Wondering which of the many types of street, or DOOH, advertising is right for you? Try these 4 on for size... Digital billboards Billboards are one of the oldest types of Out of Home (OOH) advertising in the world, punctuating roads and highways across the globe.
Vertical Impression expands with 330+ new screens - OOH TODAY
Dec 3, 2024 · Our 330+ new screens feature built-in floor indicators, seamlessly merging essential building information with advertising content. From government buildings to hospitals, we’re creating more opportunities to engage audiences when …
New Partnership Elevates Elevator Advertising - OOH TODAY
Aug 8, 2024 · CHICAGO, IL – Screenverse, a leader in programmatic digital-out-of-home (DOOH) advertising and the largest network of digital screens in the world, has partnered with Vertical Impression, North America’s premier elevator digital signage network.
Vertical Impression Celebrates with the Release of a 10-Song OOH …
Oct 15, 2024 · NEW YORK NY, – “Out of Home and Into My Heart” is a 10-track love letter to the out-of-home advertising industry, aimed at extolling the unique virtues of the oldest advertising medium in the world.
Ask the Experts: The Power of Place-Based DOOH with Vertical …
Nov 29, 2021 · Learn how Vertical Impression's network of elevator screens leverages technology to capture audience data through place-based OOH ads.
OOH 101: Advertising Dictionary - Vertical Impression
Aug 30, 2024 · Out-of-Home (OOH) Advertising: Advertising that reaches consumers while they are outside their homes. Digital Out-of-Home (DOOH): OOH advertising using digital screens for dynamic content.
Out-of-Home advertising still matters - Vertical Impression
Out-of-home (OOH) advertising has existed for thousands of years, but it still retains its power. Thanks to new innovations in the field, marketing professionals across North America are increasing their OOH budget.
Vertical Impression expands into 40+ Canada OOH markets
Dec 2, 2024 · Vertical Impression, a Canada-based, elevator-focused OOH advertising network, is expanding its footprint to 40+ new Canadian OOH markets, according to a press release. The expansion includes smaller markets such as Ontario, Newfoundland, Yukon and the Prairies.
Vertical Impression Launches Enhanced Attention Measurement
Feb 26, 2025 · “These enhancements to our AVA system mark a significant evolution in OOH advertising, equipping advertisers with richer, more actionable insights,” said Nicolette Leonardis, President & Co-founder, Vertical Impression.
Out Of Home Advertising (OOH) – All You Need To Know In 2023
Jan 9, 2020 · Out of home advertising (OOH) is a form of advertising that can be found outside of a consumer’s home. Traditionally this includes everything from billboards to bus shelters, benches, and everything in-between. If you see an ad outside of your home (and it’s not on your mobile!), then you are most likely looking at some kind of OOH ad.