Download UB Logos, Marks and Graphics Having determined exactly where your unit fits into our brand identity architecture, you can download a high-resolution file of the appropriate lockup, as well as our graphic elements and the “Here is how” mark.

Our lockup with the interlocking UB is the primary identifier for the university, connecting all entities within our institution. It’s a symbol of what we stand for, and should always be used in accordance with these guidelines.

Turn here for guidance on UB names and lockups, and best practices for taglines and citations.

To find a licensed vendor or obtain official trademark approval, please visit UB’s Trademarks and Licensing site. You can find additional UB logos, and visual presentation information on the University's brand site.

Sep 9, 2024 · Logos and Marks. UB Libraries lockup can appear in two colors: UB Blue and White. Black is reserved for use only in cases when color is not an option. To download the Libraries brand extension, please visit the UB Brand site.

This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain. Although it is free of copyright restrictions, this image may still be subject to other restrictions.

The following programs, clinics, and centers are approved School of Law Sub-Brands and have an official university logo. To access these logos, please contact Rachael Krupski.

The UB academic brand uses several important marks, including our logo. Each has a specific role in representing the university. Learn more and download UB lockups and logos

Whenever possible, use a primary university logo, brand extension or sub-brand lockup that includes the ™ or ® symbol. These marks are available for download by clicking on the “TM/® for Merchandise” button. UB Master Brand mark with trademark symbol. Student Life brand extension with trademark symbol. Student Life sub-brand with trademark symbol.

There's more to the UB Identity and Brand than fonts and colors. Learn how to incorporate UB's content and design strategy into your communications.