Mar 30, 2021 · The ® on a product means that it’s a registered trademark, meaning the brand name or logo is protected by (officially registered in) the US Patent and Trademark Office, while plain old ™ trademarks have no legal backing.

Luckily, throughout the entire registration process, you have different options for protecting your brand in the form of trademark symbols. The three symbols that can be used are the circled R (®), the little capital letters TM (™), and the little capital letters SM (℠).

TM™ Symbol (also SM℠ Symbol) This symbol is used to inform others that you think that the word is your trademark. In some countries, this will give you common law rights. Good examples are the USA, UK, New Zealand, Australia, Canada and some other countries.

Jun 14, 2022 · The trademark symbol ™ represents unregistered trademarks (not registered with the United States Patent and Trademark Office) that show a business claims the rights to the trademark (names, logos, slogans) next to it.

What Does the TM Symbol Mean? The TM symbol means "trademark" and is used to notify the public about a trademark's legal rights. You do not need to file any official documents to use the TM symbol, and using it does not mean an owner's trademark is protected under trademark laws.

Oct 23, 2024 · There are three main trademark symbols: ® for registered trademarks, ™ for unregistered trademarks for goods/products, and SM for unregistered service marks. To obtain a registered trademark (®), you must go through the application process with the United States Patent and Trademark Office (USPTO).

Feb 2, 2025 · The TM symbol indicates a brand's intent to claim rights over an unregistered trademark, enhancing brand recognition and consumer awareness. It serves as a proactive measure against potential infringement, signaling ownership and exclusivity to competitors.

In this ultimate guide, I'll break down the mystery behind the TM, SM, and ® symbols. Let's face it, my friends, these three little symbols can be a bit of a puzzle. But fear not, because I'm here to decode their secrets and help you understand when and how to use them.

Jan 30, 2025 · In a physical retail environment, the “TM” symbol often appears on product packaging, labeling, or signage in a similar manner, such as ‘BrandName™ Hand Cream.’. Utilizing the “TM” symbol can serve as a deterrent against potential infringement and establishes a public record of your trademark claim.