Apr 12, 2024 · The emblem symbolizes the application of achievements in modern electronics and multimedia technologies and impeccable Japanese quality – the logo of Sony, founded in 1946. The name and graphics reflect innovative views and features of the national culture. Sony is a Japanese technology conglomerate created in 1946 by Akio Morita and Masaru Ibuka.

Mar 6, 2025 · The first Sony logo wasn't even “Sony” at all. 1946, the company started as “Tokyo Tsushin Kogyo” (Tokyo Telecommunications Engineering Corporation). Their original mark was nothing like today's clean letterforms.

In 1958, the Sony brand name was chosen to be the corporate name for the company. The wordmark was modified in 1973; it has remained unchanged ever since. This is true for many other Japanese electronics companies, like Panasonic, Nintendo and Casio, all of which introduced their current logos in the 1970s.

History and Evolution of the Sony Logo. The Sony logo has had quite a rich history, including six redesigns, though only the initial two versions were quite different from the classic logotype we all know today. 1946-1955. The first-ever Sony logo was designed in 1946 and remained the brand’s visual identity for over ten years.

The iconic Sony logo has gone through several changes since its creation in 1955. Learn about the evolution of the logo and its significance to the company's branding.

Aug 31, 2023 · When was the Sony logo created? The story began back in 1955. Picture this: post-war Japan, a burst of growth, and out pops the Sony logo, solidifying the foundation of a global brand. It was the quiet herald of an age when Sony would become synonymous with home entertainment, etching its branding into households. Can the Sony logo be used freely?

1946-1955: The first version of the Sony logo. This first logo iteration was introduced once the Sony brand was officially launched. This first logo version was the official logo of the brand for nearly 10 years. The design is a simple, abstract figure in a bold, black color.

Feb 27, 2024 · Understanding the meaning behind the Sony logo, tracing its fascinating history, exploring the influences on its design, and witnessing its transformation are all essential in appreciating the significance of this symbol.

The Sony logo is one of the most recognizable. It represents the name of the company, formed from the Latin “sonus” (“sound”). There is also a connection to the word “son”, which is used in Japanese culture to refer to young people with an innovative vision of things.

In 1982 to improve corporate identity a publicity campaign began, “it’s a sony” created by Morita, the company added a sticker to the receivers with campaign’s logo. There have been many specific logos of SONY products: Triniton, Betamas, Wallkman, Vaio, psp, etc. but SONY logo has been consolidated been studied as the most influential ...