Oct 21, 2022 · SoBe drinks, once a popular beverage brand that carried multiple fruitful flavors, seems to have completely disappeared from the market. If you've been on the hunt for a SoBe drink, you may...

Sobe (stylized as SoBe) is an American brand of teas, fruit-juice blends and enhanced water beverages owned by PepsiCo. The name SoBe is an abbreviation of South Beach, named after the upscale area located in Miami Beach, Florida. In the past, the SoBe name has also been licensed for gum and chocolate products.

Jul 22, 2024 · Today, a yin-yang of lizards is more likely to be seen tattooed on someone's ankle than on convenience store shelves. However, SoBe does still exist, though getting your hands on some is easier said than done.

Dec 11, 2023 · Known for its iconic glass bottles and lizard logo that gives Geico a run for its money, SoBe drinks were once extremely popular, making the company’s mysterious disappearance even more...

SoBe drinks virtually disappeared after nearly 30 years of quenching fans' thirst. Yet, we can't definitively say the brightly-colored sips have been officially discontinued.

SoBe® Just Turned 21 So Let’s Get Turnt Up! Read More. Read More Articles and News

Feb 13, 2025 · Easily identified by its glass bottles and lizard iconography, this drink got its start in 1995 as South Beach Beverage Company with the flavor SoBe Black Tea 3G, flavored with ginko, guarana, and ginseng. However, numerous other flavors quickly followed, like SoBe Ice, SoBe Lizard Lava, SoBe Elixirs, and SoBe Life Water.

May 6, 2019 · Currently, Sobe can still be found in plastic bottles (591 ml) @ Shopper's Drug mart.

Mar 14, 2025 · Read on to learn what happened to SoBe drinks and how they altered the beverage landscape in the 1990s and 2000s. Why Did SoBe Drinks Fail? The South Beach Beverage Company dropped its original Black Tea 3G drink in 1996.

Jun 27, 2024 · Flavors like piña colada, strawberry daiquiri, and orange cream helped put SoBe front and center during an iconic era in 2000s pop culture. Between the long list of all-star athletes they...