The Swoosh was officially trademarked on June 18, 1971 and in June 1972, at the U.S. Track and Field Olympic Trials in Eugene, Oregon, Nike's first official track shoe, the Nike Cortez, was released to the athletes sporting the new Swoosh. [9][5]

If you're like most people, when you hear Nike, it immediately brings to mind an image of the classic Swoosh. As one of the world’s most well-known logos, it has come to hold so much meaning: a symbol of performance and principle, innovation and …

Aug 20, 2024 · As we mentioned above, Carolyn Davidson designed the Nike 'Swoosh' (also popularly known as a 'tick' or 'checkmark', depending on which side of the Atlantic you are) back in 1971.

Jan 25, 2022 · The Nike Swoosh logo is a checkmark, not a tick. Designed in 1971 by Carolyn Davidson, it represents motion and speed. Its simplicity and recognizable shape make it a powerful brand icon.

Aug 27, 2024 · Liverpool's third kit features an odd Nike change with the brand's logo switched on its side. The design has been explained with the distinct tick switched up.

Feb 28, 2025 · What is the Nike symbol called? The Nike symbol is known under the nickname “The Swoosh”. This tick with an arched contour and sharp ends of the line has become iconic by today, representing motion and speed.

Uncover the intriguing story behind the iconic Nike Swoosh—its origin, hidden meaning, and how a simple curve became a global symbol of victory. Ever stopped to wonder how a simple tick mark morphed into one of the most iconic symbols on the globe?

Aug 27, 2024 · On the new gear, the orientation of Nike’s tick (officially known as a “swoosh”) is vertical, rather than the classic diagonal. It also contains another, mini tick inside it of a different...

Dec 5, 2017 · The Nike swoosh logo was designed by Carolyn Davidson, a graphic design student at Portland State University. Pressed by a tight deadline, company’s co-founder, Phil Knight approached Davidson in 1971 to craft the logo.

The Nike logo’s meaning is more profound than you think. The logo’s name was inspired by the Greek victory Goddess Swoosh. It is well-known that her wings bring strength and motivation …