MIT’s core colors are supported by a new secondary palette that modernizes our brand and allows for a greater range of expression. Our legacy colors, MIT red and silver gray, were first adopted in 1876. Our core palette also includes bright red, black, and white.

What is MIT’s mascot/school colors? Our mascot is a beaver—nature’s original engineer. Perfect, right? Tim the Beaver has been a member of the MIT community for 100 years. MIT’s school colors are cardinal red and silver gray. Are the Arts active on campus?

MIT Colors. Cardinal red and silver grey first came to represent MIT in 1876, following the recommendation of the “School Color Committee,” convened in February that year expressly for the purpose of defining its official colors.

With more vibrant core colors and an exciting secondary palette, our brand system embodies MIT’s vitality and dynamism and provides new opportunities for creative expression. Explore our color palette

Learn about the history of Tim the Beaver and find out how to hire him for campus activities. The Tim the Beaver illustrations are built using these colors: Do keep Tim in his original colors. Don’t change Tim’s fur color. He likes to keep it brown.

The velvet trim signifies by color the type of Doctoral degree—for MIT, blue trim for PhD degrees and yellow for ScD degrees. The lining of the hood carries the school’s colors—cardinal red and silver-gray for MIT.

When you use MIT’s official colors in your communications, you establish and reinforce your connection to the Institute. MIT’s core palette consists of MIT red, silver gray, bright red, black, and white. A secondary palette offers flexibility and supports a …

The colors of the Massachusetts Institute of Technology (MIT), cardinal red and steel gray, symbolize the school's passion and engineering excellence

Oct 22, 2021 · MIT’s official colors are Cardinal Red and Silver Gray. The colors were selected in 1876 when a communication signed by a committee representing the classes then at MIT and affirmed by the Executive Committee of the Alumni Association was voted on and approved at a meeting of the Faculty (Records of the MIT Faculty, vol. 2, April 1876).

Color is an important part of MIT Sloan’s brand identity. Our colors show strength, evoke emotion, and help to build the brand when consistently applied. The MIT Sloan color palette consists of primary and secondary color sets as well as highlight or accent colors.