With a complete brief in hand, we can decide which one is the best for the client a Logo, Isotype, Imagotype, or Isologo for the branding/product/service. Also, impacts the company image, how …

May 16, 2024 · Therefore, in this article we'll explain what a logo is, what is the difference between logo, isotype, imagotype and isologo; and give you some examples of personal and …

Logos means word, therefore, a logotype is the visual representation of a brand based on a word or collection of words. - Isotype: the symbolic or iconic part of a brand, the representation of a …

Jan 30, 2025 · A logotype is a logo centered around a company name or initials, while a logomark is a logo centered around a symbolic image or icon. The general term logo refers to all marks …

Apple: the bitten apple is an iconic isotype. Nike: the famous "swoosh" is an isotype that symbolises movement and speed. Twitter: the blue bird represents the brand perfectly without …

Jul 16, 2021 · In design, a logo, an isotype, an imagotype and an isologo refer to the graphic representations of a brand. These graphic representations are used by companies to identify …

What is an isotype? An isotype is a type of logo that represents a brand graphically, without including any letters or words. Examples of isotypes are the Apple apple, the Twitter blue bird …

The main difference between a logo and an isotype is that the former is composed of text, while the latter uses an icon or symbol. Below, we present the main differences between the two …

Oct 25, 2022 · It is when the logo and the Isotype appear together, but being two independent elements. We call Imagotype to that graphic element with which the brand is identified when …

Oct 28, 2021 · Lorsqu’un isotype est utilisé, il représente la marque et n’a pas besoin d’ajouts supplémentaires tels que le nom ou une police de caractères. L’icône suffit. Il n’y a pas de mot …