Learn how we express the IBM Developer brand graphically. Logo standards provide a unified appearance for the brand on merchandise, at events and online.

The iconic symbol of one of the world’s most valuable brands has evolved right alongside IBM’s business.

Apr 5, 2025 · English: The eight-striped wordmark of IBM, the letters "IBM" in City Medium typeface. Introduced in 1967. Trademarked by International Business Machines Corporation.

The IBM 8-bar logo has both horizontal and vertical relationships with the business units and hero brand logotypes. In either axis, the IBM logo is based on the cap height of the logotype or can …

Feb 18, 2025 · Discover the evolution of the IBM logo from its origins to the modern era. Learn about its design changes, key milestones, and interesting facts about IBM branding.

International Business Machines Corporation (IBM) is an American multinational technology corporation headquartered in Armonk, New York, with a presence in over 175 countries. It …

Jul 4, 2024 · The logo symbolizes scientific discovery and the brand’s ambition to advance humanity through technology. The simple, iconic 8-bar design stands for clarity, precision, and …

Aug 29, 2023 · The IBM logo has evolved, embracing change while maintaining its core identity. Starting as a globe, it transformed into the solid letters we know, eventually acquiring the …

Jan 17, 2025 · The IBM logo has undergone an exciting evolution since the company's founding in 1911. With each iteration, the logo design shifted to reflect IBM's vision of itself and its place in …

In 1947, International Business Machines simplified to IBM, unveiling a new logo characterized by minimalism and solidity. The calm and light blue emblem featured capital letters in a square …