Aug 1, 2024 · In Kia’s Big Game commercial, a lonely Robo Dog found his forever home with the help of the all-electric EV6. Now, we’re helping shelter animals everywhere find theirs.

Dec 27, 2022 · An adorable robot dog starred in a Kia commercial for Super Bowl 56. The attention it received helped Kia find forever homes for over 22,000 shelter animals.

Dec 27, 2022 · The brand announced today that more than 22,000 shelter animals in the United States have found their forever home as a result of Kia's collaboration with The Petfinder Foundation.

Feb 14, 2022 · Kia has revealed its new commercial for Super Bowl 56, featuring a robotic dog chasing after a Kia EV6 but running out of power before reaching it.

Dec 29, 2022 · Kia launched the initiative in February 2022 as part of its Super Bowl ad, which starred "Robo Dog," an animated character that benefited from the vehicle-to-load charging function of the Kia...

Feb 3, 2022 · Kia's new Super Bowl ad puts a futurist spin on the notion of man's best friend. The 60-second spot, titled "Robo Dog," will air during the big game on Feb. 13, but the 3rd hour of …

Feb 8, 2022 · Going live Wednesday, February 9, Kia will launch its “Robo Dogmented Reality” mobile web experience which allows animal lovers to simply scan a QR Code to bring Kia’s Robo Dog into their own home through any mobile device.

Dec 27, 2022 · Kia America announced today that 22,422 shelter animals nationwide have been placed in their forever homes thanks to the brand’s year-long partnership with The Petfinder Foundation. Launched in February 2022 as part of Kia’s Super Bowl ad starring “Robo Dog,” Kia’s $500,000 donation helped cover adoption costs.

It takes a digital village to create a campaign as immersive as the one surrounding Kia’s all-electric EV6 launch, and we were honored to be collaborators. David and Goliath helped introduce Robo Dog to the world during the Super Bowl with this commercial.

After finally catching up to the driver and running out of power, Robo Dog wakes up to the EV driver refilling its battery before driving off in the new Kia EV6 to its forever home....