Even Bic recognizes that their logo has a somewhat mysterious friend. The corporate FAQ asks, “Who is that little guy standing next to the BIC logo?” The answer: the BIC boy, who was originally a schoolboy. But the story of the BIC logo has a bit more to it than that.

Don Gorske (born 1953 or 1954) [1] is an American world record holder known as the "ultimate Big Mac fan," having eaten over 34,128 [2] such hamburgers from the U.S. fast food chain McDonald's in his lifetime (as of March 2024), earning him a place in the Guinness Book of Records. [1][3] A resident of Fond du Lac, Wisconsin, Gorske claims the Bi...

May 1, 2019 · Who among us hasn’t used a BIC brand ballpoint pen to write with at some point in our lives? From stationery to shavers, BIC’s packaging has featured a unique character for nearly 60 years. Resembling a small child dressed for school with a most unusual ballpoint head, he is simply known as the BIC Boy. The Characters That Came Before The ...

Jun 1, 1994 · Baron Marcel Bich, 79, mastermind of the Bic disposable pens, razors and lighters. The son of an Italian baron, Bich was born in Turin, Italy, but was educated in France and opted for French...

Jun 9, 2024 · Bic Logo PNG. The Bic logo is yet another example of outstanding brand consistency. The funny guy with a ballpoint pen ball instead of the head has been part of the emblem for more than half a century. Meaning and history

Feb 2, 2024 · With his simple yet friendly appearance, BIC Boy became the perfect representative for the brand. His distinctive look, complete with a bowtie, made him instantly recognizable, and over time, he became an integral part of BIC’s identity.

May 22, 2024 · In the center of the Bic logo, there is the company’s name in the form of large expressive letters, and on the left side, there is a thematic symbol – a little man holding a large pen in his hands.

Oct 4, 2022 · BIC establishes a presence in Belgium, the first step outside France. 1952 - SUCCESSFUL ADVERTISING CAMPAIGN. BIC wins the French “Oscar de la publicité” with the “Elle court, elle court” advertising campaign drawn by famous French designer Raymond Savignac. 1952 - LE TOUR DE FRANCE

The BIC® Boy was created by well-known French graphic designer, Raymond Savignac. Born in Paris in 1907, Savignac gained notoriety as the creator of numerous French advertising campaigns, including a famous one done for L Oréal in 1948.

The BIC® Boy was created by well-known French graphic designer, Raymond Savignac. Born in Paris in 1907, Savignac gained notoriety as the creator of numerous French advertising campaigns, including a famous one done for L’Oréal in 1948.