The traditional motto “Prepared” remains in the badge, and the name Aston Villa has been shortened to AVFC, FC having been omitted from the previous badge. The lion is now unified as opposed to fragmented lions of the past.

Nov 4, 2022 · Register now to receive the latest news, purchase tickets and get exclusive access to Aston Villa content as well as a host of other benefits.

Nov 10, 2022 · Following an extensive period of fan consultation, creative exploration and crafting, two crest designs were shortlisted, and on Friday, November 4, season ticket holders and members were presented with both options and asked to vote for the one they would prefer to be the new Club crest.

May 31, 2024 · The club never fully committed to the new crest either; while it was used on kits for the 2023-24 season, Villa often used the version of the crest that came before — a light blue shield with a yellow lion and claret “AVFC” monogram — on …

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Jan 10, 2024 · Unbeknown to Unai Emery, press conferences have proven symbolic of Aston Villa ’s clash in club crests. Emery often wears a club tracksuit displaying the circle-shaped logo, decided upon in...

Dec 10, 2018 · What's the history and story behind the Aston Villa club crest lion and Aston Villa's Scottish roots? And the book with the information.

Jan 6, 2024 · The new crest has been described as a “Microsoft Paint monstrosity”, “cartoony”, “uninspiring” and “unprofessional”. The Club has missed an opportunity by not getting further feedback from fans, there could have been subtle changes to the round design.

Jan 7, 2025 · Aston Villa have unveiled a new 150th anniversary commemorative kit and crest, which is to be worn for the West Ham fixture. Inspired by the shirts first worn by the club, they became the first in the UK to put a crest on their playing shirt doing so in 1878.

Nov 5, 2022 · Aston Villa has opened fan voting for a new club crest. The team previously announced that they would modernize their current crest with help from fan input. According to a video on the team's official website, nearly 13,000 people voiced their opinions on how the new badge should look.