“Due to sustained cold temperatures forecast throughout the TVA service area and the subsequent high demand for electricity in the region, TVA is asking for VOLUNTARY curtailment across their entire system,” the release reads.

NASHVILLE, Tenn. (WSMV) - The Tennessee Valley Authority (TVA) is asking residents to voluntarily reduce power use as dangerous cold temperatures set into the state. TVA is encouraging the power reduction between 6-10 a.m. on Thursday and Friday.

Huntsville Utilities and other electrical power agencies in North Alabama report that due to sustained cold temperatures forecast throughout the TVA service area and the subsequent high demand for ele

TVA told KUB power companies across East Tennessee that increased conservation efforts are necessary to extend the available power supply.