Borouge’s highly differentiated product offering continues to represent a core strength, delivering tangible financial ...

By understanding where each dollar is spent and the impact of every marketing channel, dealerships can ensure they are making ...

Press Release Siren, the all-in-one investigation company, today announced its partnership with Apollo.io, a leading ...

Effective sales and marketing in B2B relies on accounts. Salesforce was designed to focus on leads. Therein lies the problem.

The cycle of abuse includes four stages—tension building, abuse, reconciliation, and calm—that allow abusers to control their victims through fear and manipulation. This pattern can trap victims and ...

The mission of the Division of University Marketing and Communications is to enhance, amplify and protect the reputation of the University of Houston in order to invite top students and talent, ...

As all eyes in the PC world look to 2025 as the year of the great refresh, Lenovo North America President Ryan McCurdy said ...

A strong brand reputation acts as a critical trust accelerator in longer B2B cycles involving many stakeholders, ...

(AP Photo/Mike Stewart, File) Updated [hour]:[minute] [AMPM] [timezone], [monthFull] [day], [year] NEW YORK (AP) — American Express has agreed to pay more than $138 million to resolve a wire fraud ...

“Plenty of consumers put that stuff on plastic, and now it’s going to be time to pay the piper,” said Donna Hoffman, a marketing professor at the George Washington School of Business.

Through the seven sales to strategic buyers ... proprietary software to automate vendor management for front-end, mid-cycle and back-end RCM providers, using performance management and price ...