The Rolex 24 starts the racing calendar at Daytona International Speedway. Here's what to know about the 24-hour race, including how to watch.

Since 1992, the winning drivers each receive a steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona watch. How much it is worth? Well, Rolex doesn't list a price on its website.

But many NASCAR champions have tried and come up short of sporting the unique trophy awarded to every class winner (a steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona with a white ...

Every winning driver in each of the four categories (plus the race’s grand marshal) will receive a steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona (with a white dial). The watch’s ...

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The Rolex Rainbow Daytona ref. 116595RBOW in Everose Gold. - Credit: European Watch Company The first official Rolex “Rainbow” Daytona debuted in 2012 and was produced sporadically in various ...

But we have to work to get there. The good stuff arrives Friday and will last through Sunday’s conclusion of the Rolex 24 at Daytona. Until then, drivers will be ordering grooved tires and ...

This coming week brings the event that first put the International in Daytona International Speedway. It’s known as the Rolex 24 at Daytona, and has been since 1992, which is the longest stretch ...