In fact, fans of the chocolate bar are just now beginning to realise there’s a double meaning hidden in the bar’s design.

On tiny objects like watches, every detail matters. So why does it feel like so many fancy Swiss brands just scrolled through ...

Roger Federer and Elmo from Sesame Street seem to disagree on the letters of the alphabet in a Super Bowl ad for ON running shoes.

Watch as Elmo sits in an umpire's chair and debates the two letters found on Federer's On-branded sneakers: Is it 'Q' and 'C' or 'O' and 'N'?