Nike Inc. (NYSE:NKE), the global leader in athletic footwear and apparel with a market capitalization of $112.93 billion, is undergoing a significant strategic reset under new leadership. This ...

Elliott Hill couldn’t afford for the struggling sports giant to lose its licensing deal. Now ahead of the Super Bowl, the NFL ...

The two-time WNBA champion and three-time league MVP proudly released her long-awaited Nike signature shoe and athletic ...

Hall is the latest ultra runner to announce a change in his sponsorship, but this time there are no hard feelings ...

The startup sportswear brand XX-XY Athletics is eager to add star talent and go viral on social media in 2025 after a huge first year.

Fashion brands must recognize our hard work, pay higher salaries, lower workloads, and offer paid maternity leave. I’m proud ...

Mavericks general manager Nico Harrison didn't just make a horrendous deal sending Luka Doncic to the Lakers. He made OKC ...

Kindness and empathy, says the president of Independent Women’s Forum, didn’t work out. And strategies have changed out of ...

If there are five stages of grief, perhaps Anthony Davis went through all of them in record time on Saturday night and into Sunday morning after learning that he was the centerpiece of a shocking ...

Dallas dealt Luka Doncic for pennies on the dollar when they could have walked away with a suitcase full of cash.

Even though the Luka Dončić-for-Anthony Davis trade seemed to come out of nowhere, Dallas Mavericks general manager Nico ...

There’s a ways to go before USC star JuJu Watkins reaches Caitlin Clark’s far-reaching fame, but you can see it building.