Despite being part of the most tech-savvy generations, Gen Z and Alpha are surprisingly more susceptible to online scams than ...

Gen Zers were born between 1997, when Tony Blair came to power in the UK, and 2012, when London hosted the Olympics. Many ...

Generation Beta takes its name from the Greek alphabet, but for some parents—and every school-age child—its connotation is ...

While solo travel has always existed, it has exploded in popularity in recent years, and the younger generations are the ...

Gen Z and Gen Alpha are guinea pigs of the digital age, raised as digital natives who are constantly consuming an exorbitant ...

Discover the latest Gen Z slang and Gen Alpha lingo, from 'bae' to 'kms' and 'wtttp.' Explore the evolving language of youth culture.

Foot Locker’s quarterly results missed Wall Street’s expectations as total sales decreased due to Gen Alpha and Gen Z’s “cautious” spending habits.

Gen Z (or Gen Zedders) were born between 1997 ... it turns out we go right back to the beginning. Coined in 2008, Generation Alpha refers to children born from 2013 onwards.

Bell Flavors & Fragrances predicts nostalgic flavors with a twist and wellness-focused products will grow this year as ...

Kapamilya actress Andrea Brillantes believed that the Generation Z and Alpha should have political awareness. Andrea grew up in showbiz. She was first known as a child star until she became one of the ...

A recent study looks at how the youngest generation is saving up for the future and the top 10 companies they’re spending on.