Head of Digital Jenn Volk explains how the retailer reimagined digital to increase brand storytelling around moments like its Charli XCX collaboration.

Decoding Why Urvashi Rautela with a net worth of 770 crores has bigger brand value, more love from fans & why she charges ...

Brands such as Income Insurance and Zalora are turbo-charging their in-house capabilities with the help of AI. Marketers weigh in.

Ogeeprovides makeup and skincare products that are “safe for your skin, safe for the planet.” But while sustainability may be a top consideration for some consumers, efficacy and high quality may be ...

The traditional approach to gauging loyalty often relies on RFV—recency, frequency, and lifetime value. While these metrics ...

Monetization of private messaging apps has long been a challenge for tech giants, but IPL 2025 might be the moment where ...

Bridging the gap between traditional tailoring and modern ready-to-wear with personalised and functional designs ...

Qubetics, the world’s first Web3 aggregator, eliminates these barriers by enabling seamless tokenization of real-world assets ...

ORRVILLE, OHIO — The J.M. Smucker Co. aims to energize its Sweet Baked Snacks business by launching its first brand marketing campaign for Hostess.

John Abraham the Bollywood star is also an entrepreneur with investments spanning film production, sports, fitness and ...

Meghan Markle has suffered yet another trademark blunder after she failed to sign a crucial document in her application for ...

The Italian casual-dining chain is taking cues from its soaring sister concept as it looks to return to traffic growth.