Chris Hunton is among a string of senior executives leaving the holding company. Here’s what he plans to do next.

Coupled with recent client losses like Coca-Cola in the US to French rival Publicis, WPP is scrambling to reestablish its ...

The soda giant that recently moved its US media business from incumbent WPP to Publicis is bringing its fair share of ...

Publicis Groupe has taken a chunk of business from Coca-Cola, a major client of WPP. Various reports put the value of the win ...

Activity in the prebiotic soda space is primed to ramp up as Coke promotes its first offering in the category and PepsiCo acquires Poppi.

Everybody loves an award - obviously - and no-one more than WPP. And, once again, the holding company's GroupM has won WARC's ...

WPP, Omnicom, Publicis Groupe, and IPG are locked in fierce competition to secure the Mars global media account ...

Global ad giant WPP has closed AKQA Bloom, a Miami-based communications agency specialising in sustainability campaigns, ...

India's antitrust officers grilled media executives and seized data in an investigation into price fixing by global ...

Paris-based agency Strike is dedicated to working with NGOs – we talk to them about the role advertising can play in shaping ...

The brand is bringing back an iconic effort with a focus on shareability and customization to engage a cohort of digital natives that crave authenticity.

Coupled with recent client losses like Coca-Cola in the US to French rival Publicis, WPP is scrambling to reestablish its superiority. Responding to these setbacks, the company has deployed AI ...