At one point last year, in New York City, where Walmart doesn't operate a single store, some bus shelters had ads showcasing fashion items Walmart sells with only stylish photos of those clothes ...

With a potential TikTok ban still looming and platforms competing for relevance, one big question looms for brands: where should their content go next? Joe Perello, founder and CEO of Props, believes ...

As retail media continues to reshape the ad biz, Havas is making a play for a bigger slice of the market with its latest acquisition.

Expectations are high that the two synergistic and growing channels can deliver on the promise of full-funnel, data-driven ...

Flipkart’s chief product and technology officer (CPTO) Jeyandran Venugopal has resigned from the ecommerce giant due to ...

Inc., a leading streaming platform provider, finds itself at a critical juncture as it navigates a rapidly evolving connected ...

Many eyes will be on the Super Bowl LIX and the ads and the half-time show on Feb. 9 — but it’s not the only ...

Amazon's e-commerce business continues to be one of its core strengths, with the company holding about 40% of the e-commerce ...

A new scam using Elon Musk's name is making the rounds, promoting "energy-saving" devices and falsely linking the Tesla and ...

This year, commerce isn’t just about transactions—it’s about stories, experiences and connections that are personal and ...

Consumers are brushing off their concerns about high food prices to celebrate Super Bowl LIX, while food and beverage brands ...

Telly debuted in 2023, promising consumers a free 55-inch television in exchange for watching occasional advertisements and sharing their data. According to Telly.com, the television is “so smart, it ...