Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
A smart TV is an internet-connected television that offers a range of online features, such as on-demand content from apps like BBC iPlayer ... a single row. Our smart TV ratings also take into ...
While the on-air numbers are off year to year, CBS says the Grammys delivered the most social media traffic ever for a TV ...
The Bravia 7 is Sony’s lower-end QLED Mini-LED TV, equipped with much of the processing functionality of the more expensive ...
The Future of Television Initiative report, released in mid-January on advancing the transition from ATSC 1.0 to ATSC 3.0 has ...
The studio’s broadcast and cable assets look to be off the auction block as they are managed alongside evolving streaming platforms.
It took four years for the BBC to abandon the mechanical Baird TV system, why it happened and why it was crucial. The story of how the BBC abandoned Baird’s system for the technically superior ...
"Creator-led TV, or show formats that blend user-generated content with traditional TV narrative techniques, is pushing the boundaries of storytelling," said Charlie Ibarra, Head of Content at ...
saw a ratings surge during Trump’s first term, as he regularly took pointed jabs at the commander in chief. But recently, viewership for late-night television has seen a decline thanks to what ...
However, it couldn’t find its spot in the top three TV shows ... over its degrading content. The bad thing is that in week 2, it was in the third position with a rating of 2.3. In week 3 ...
NBCUniversal will not, he also stressed, put its entire TV focus on the Peacock streamer. The hope is to create a tighter focus on driving audiences throughout NBC, Bravo and Peacock. As for the ...
ITV has held early talks with the Abu Dhabi-backed investment group RedBird IMI, led by CEO Jeff Zucker, about a potential merger of their production businesses, according to a report. Citing two ...