When walking on a treadmill, people typically hit the tread in a "heel-to-toe pattern" and work the hamstring muscles on the back of the thigh, he explains. Whereas on a stair climber, "the pressure ...

Alo Yoga is loved by celebs like Kendall Jenner and Taylor Swift, but does it live up to the buzz? We put its activewear, ...

Jennifer Aniston turned 56 on Tuesday and in new images shared to social media, the Friends veteran looks impossibly youthful ...

The Beats Powerbeats Pro 2 are wireless sports earbuds designed with athletes at front of mind. They build on the original ...

it came at the expense of cementing Stairmaster’s position at the top. However, in recent years, the brand lost some of its luster. Even before it was sold to Lowe’s, the brand had been ...

Your brand's ability and willingness to solve pain points for current and potential customers can make or break your company's existence and relevance in the industry. To help brand leaders remain ...

As we enter 2025, it is clearer than ever that in the back half of this decade, brand building and audience engagement will be rooted in the creation of brand-funded content and entertainment.