The Mumbai-based XR developer and designer describes how he began working on "Sign of Doom," the AR game for Snap’s ...

Snap claims to have claims to has more than 375,000 creators worldwide in augmented reality (AR) ecosystem that have built ...

It is harnessing India's booming augmented reality ecosystem to drive brand engagement and monetisation with immersive ...

Snap CTO reveals India boasts the highest number of AR lenses published on Snapchat, with a 50% growth in AR developer ...

India represents the highest number of lenses created on Snapchat, with users engaging with lenses 80 billion times a month.

Snap introduced its fifth-generation Spectacles in India at the India AR Day event, showcasing advanced AR capabilities ...

At the Mumbai event, participants had the opportunity to explore Snap’s latest innovations, including the fifth-generation ...

Snap Inc’s second annual India AR Day in Mumbai showcased advancements in augmented reality (AR) and the rapid growth of ...

India has emerged as one of the biggest AR markets for India with an active community of creators as well as developers.

Snapchat’s CTO Bobby Murphy said that the social media platform’s AR developer community in India has grown by 50% in the past two years.

India is Snap's second-largest market for the AR developer community. A few developers are already building experiences for ...