Google Ads has launched new creative capabilities to improve campaign performance, including asset testing for performance max (PMax) campaigns and AI-powered image creation. Retailers can now test ...

Who was the man wearing the turtleneck? Tortured genius? Inspired inventor? Creative visionary? On what would have been his 70th birthday, it’s important to reflect on Steve Jobs’ remarkable career ...

Campaign Asia-Pacific has officially begun work on the 7th annual CMO Power List, our definitive guide to the most senior and influential brand marketers across the region. In partnership with ...

Omnicom Group’s creative agency BBDO has introduced Do Big Things, its first global repositioning in nearly 30 years. As Campaign reported previously, the new platform shifts the focus from sheer ...

Amazon Advertising managing director, UK, Phil Christer has claimed he “[doesn’t] think about the competition”, one year on from Prime Video Ads launching. Speaking to Campaign, Christer said: “I do ...

1. How did you end up being a creative? I always dreamt of becoming a chef. But my mother feared that if I went to culinary school, I would end up working on a cruise ship and face a ‘Titanic’-like ...

Lewis Hamilton has addressed his mysterious Barcelona test crash for the first time, hinting that he simply made a mistake as he explored “the limits” of the Ferrari. Ferrari launched their ...

Lewis Hamilton says he feels “full of life” and “invigorated” as he prepares to start his new Ferrari adventure this season. The seven-time world champion made the comments in front of his ...

Economic pressures and the declining middle class in Indonesia are reshaping how people approach their Ramadan rituals, according to a new whitepaper by advertising agency Moonfolks. The whitepaper, ...

Magazine circulation fell by 7.3% in 2024, according to this year’s ABC Consumer Report. Across the year, more than 435 million magazines were circulated throughout the population, compared to the 469 ...

For Melanie Lynskey, playing cannibalistic crash survivor Shauna Shipman on “Yellowjackets” is about walking the line between comedy and drama. “You look at my character, and she’s imbued ...