Exotic animal motifs and patterns have found their way into the world of shoes, from Year of the Snake Jordans to Black Cat ...

The best brands in the world are able to create something far more powerful than a premium product, or even a strong brand ...

Like a catchy tune or a clever pun, a good slogan can cement itself in your brain. Slogans like “I’m lovin’ it,” “Got milk?” ...

LeBron James' business partner and longtime ally, Maverick Carter, is reportedly advising the group and its $5B venture ...

The next colorway reported to be launched in 2025 is the Nigel Sylvester x Air Jordan 4 "Fire Red." The sneakers combine some distinctive modifications with traditional color blocking.

This token-gated release features six cutting-edge sneaker designs including the RTFKT Dunk, and CodeX Dunk, celebrating the design and manufacturing innovation.

In the 15 years since On first offered us the chance to ‘run on clouds’, the insurgent Swiss outfit has become a major player among running’s established megabrands ...

Many brands today fall into the imitation trap, thinking that copying successful brands will bring them the same success.

This year's trade show was positively jam-packed with some of the coolest new tech we've seen. Here's what we can't wait to ...

Nike's high R&D and marketing expenses relative to gross margins highlight the challenge of achieving profitable growth. Read ...

All skateboarding shoes are built different! Let's discuss the pros and cons of high tops, low tops and mid tops.