Data shows that the strategy is having a bit of a moment, whether you're talking about pricing or customer acquisition.

Less aggressively marketed than frequent flyer programs, cruise lines’ loyalty clubs range from laughable to valuable. The ...

Minister of State for Education Gan Siow Huang had responded in parliament on Feb. 4 that MOE does not support such "undesirable advertising practices". Gan said the ministry is studying how they can ...

Barkey had a team-high seven shots and, like his mates, struggled to beat Flint goaltender Nathan Day in the first two ...

Canadian Tire Corp. Ltd.'s CEO says consumers have started to ease up on the frugality they adopted to cope with the economic ...

Airline loyalty programs, many travelers say, aren’t what they used to be. But some are still well worth it—just for ...

Qantas is considering a major change that would allow travellers to earn frequent flyer points and status credits on any ...

A 360 marketing campaign ensures your message reaches customers across all platforms in a unified way. Data and audience ...

Kennywood Junction, a new themed area at Kennywood Park, is set to debut April 12 for opening day of the amusement park's ...

Hundreds gathered Thursday night to celebrate the leaders helping “build the bridges to success” in Cleburne as the Cleburne Chamber of Commerce hosted the 106th annual awards celebration. Pinnacle ...

Originally published February 5th, 2025 Updated February 14th 12:14 p.m. (KNSI) - The 8th annual Ice Carousel Extravaganza ...

If you’re looking to break through the noise, dimensional mail might just be your secret weapon. Here are some strategies to ...