The right lipstick color can transform your look, adding freshness and vitality to your face. Learn how to choose the shades ...

AI lipstick application device blends precision robotics and computer vision to simplify personal grooming for individuals ...

There’s a perfect red lipstick out there for everyone, but with thousands of shades and formulas to consider, finding the one that’s best for you — a shade that works with your skin tone ...

Craving a new spring look as the sun begins to show its face? Do you deserve a new makeup treat simply because you’ve ...

Louis Vuitton is working with makeup artist Pat McGrath on the launch of a new makeup line called "La Beauté Louis Vuitton." ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Hermès Beauty’s new Rouge Brillant Silky lipstick has a diaphanous formula inspired by scarves from the house’s silk métier, ...