Medium format photography is typically a pursuit that's left to professionals and serious photo hobbyists, simply because ...

Fujifilm has unveiled the GFX100RF, the world’s first fixed-lens large format digital camera. Featuring a 102MP CMOS II HS ...

The L-Mount Alliance has a new member – on March 20, lens company Sirui joined the ecosystem as the ninth brand in the group.

With the compact camera craze driving up prices, pairing a mirrorless camera with a pancake lens is a viable and sometimes ...

The GFX100RF occupies a new space in Fujifilm's lineup and comes with a new design. It's essentially the long-rumored 'medium ...

I tested 13 travel-friendly cameras from Canon, Sony, Nikon and more to find the best worth owning, and found three I’d ...

FUJIFILM has announced the new GFX100RF, a lightweight medium format mirrorless camera with a fixed FUJINON GF 35mm f/4 Lens.

GFX100RF is the first camera in the GFX System to feature a 4-stop ND filter built in, useful for image creation at maximum aperture in bright environments or with slow shutter speeds. The leaf ...

FUJIFILM today announced the launch of its GFX100RF mirrorless digital camera, its first digital camera with a fixed lens.

Snapchat is adding video AI lenses to its platform, letting users add generative AI video effects to their Snaps, if they pay for a pricey Platinum subscription ...

With a large format sensor, approximately 1.7 times larger than a 35mm full-frame sensor, the new FUJIFILM GFX100RF aims to ...

The company has today introduced what it calls Video Gen AI Lenses, which essentially add an AI-powered video effect to your Snaps. The new video AI lenses are currently limited to Platinum ...