Ever on the hunt for the for perfect mascara, our beauty editor Laura Mulley but Benefit's newest one to the test to see if ...

The idea with the new BADgal Bounce Mascara is long-lasting volume, lift and (as the name suggests) ‘bounce’. Benefit has ...

Liberal comedian Suzanne Lambert kicked off the trend with a video making fun of what she believed “ MAGA girlies ” looked ...

The new Benefit BADgal Bounce Mascara has been designed to give a full, fluffy and lifted look to lashes – here's our OK!

And while the brush does a lot of heavy lifting for this impressive mascara, its real panoramic power lies in the patented stretch-flex formula. This smudge and clump-resistant, ultra black ...

Too Faced is a California-based beauty brand known for delivering cruelty-free beauty products. Its range includes mascara, ...

The LVMH Moët Hennessy Louis Vuitton-owned makeup and skin care brand is debuting another mascara, this one focused on volume. Called BadGal Bounce, the product retails for $29 and will debut in the ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

And while the brush does a lot of heavy lifting for this impressive mascara, its real panoramic power lies in the patented stretch-flex formula. This smudge and clump-resistant, ultra black formula ...

Artificial intelligence isn’t just changing how we interact with each other, but also how we interact with and perceive ...

One real-life verified shopper said: "I was a little sceptical about this one as I’m not really a fan of the original/other mascara by Sculpted. But now it has become my everyday mascara choice.

GroupM’s Wavemaker has collaborated with L’Oreal’s Maybelline New York for an out-of-home (OOH) campaign that emphasises the fact that when it comes to mascara, length really does matter.The campaign ...