The Biggest Threat To Agencies Isn’t AI; It’s Commoditization
The agency world is under siege, but AI isn't the biggest disruptor. It’s something much more insidious: the commoditization ...
Good Behavior storms out of the gate with ‘wickedly funny work’ for major brands
Good Behavior launched only last June, but the production company quickly made its mark in the world of comic spots with a ...
‘I was born into the ad industry’: Danilo Boer, global creative partner at FCB
In this week's My Creative Career we meet the third most-awarded chief creative officer in The Drum’s World Creative Rankings ...
Ad of the Day: Retired cereal mascot reminisces in nostalgic Alpen spot
There comes a point in life when it’s time to swap sugary cereals for more ‘grown-up’ varieties, like muesli. Embracing this ...
No, USAID didn’t ‘subsidize’ CNN and MSNBC hosts’ salaries
Conservative influencer Laura Loomer falsely tied the cancellation of Joy Reid's show to U.S. Agency for International ...
Campaign Brief Asia1h
Lifebuoy’s latest campaign combats Indonesia’s extreme heat with humor and Cool Fresh
Lifebuoy, hygiene soap brand marketed by Unilever, has teamed up with creative agencies MullenLowe Singapore, MullenLowe ...
I’ve been rewatching the best old TV ads – and everything we loved has gone
It was a private rebellion against World Book Day. Despairing that in some corners of this nation it’s suggested that you might look at a book once a year and, at vast expense, dress up your kid as a ...
Why you’re finally going to get to see State Farm’s Super Bowl ad during March Madness
Originally delayed out of sensitivity for the L.A. wildfires, CMO Kristyn Cook says now is the right time to get back in the game.
Charles Barry Truax, former advertising executive, dies
Charles Barry Truax, a retired VanSant Dugdale advertising executive recalled for his ability to analyze information as well ...
Campaign Brief14d
Oliver Boots launches new campaign ‘Built for This’ in Australia and NZ via Upstride Agency
Ballarat-born bootmaker Oliver has launched its first major international advertising campaign 'Built for This' via Upstride ...
Tennessean29d
Nashville ad executive picks the brands that won Super Bowl LIX. Do you agree? | Opinion
This ad did a good job of incorporating something for everyone with jokes ranging from 350-pound ... officer of Nashville-based advertising agency, THE MAYOR. His Super Bowl work has been named ...
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Neurodiversity is going to make you rich
Alice Walker, Senior Strategist at adam&eveDDB New York, is "autistic as fuck", and wants to create a blueprint for ...