Global businesses are embracing augmented reality (AR) and virtual reality (VR) to connect with consumers around the world.

But retailers are using technology to fight back. Smart shopping in the form of augmented reality (AR) and virtual reality (VR) is beginning to make a difference to the way consumers feel about high ...

These stories look at how virtual reality (VR) and augmented reality (AR) are being used in state and local government to train employees like firefighters, EMTs and social workers. Includes ...

Microsoft will discontinue support for HoloLens 2 starting 2027, and the company will be focusing on other technologies.

And 3-D digital twins of industrial facilities. No matter what you call the technology behind these startups—VR, AR, digital twins, industrial metaverse, spatial computing, extended reality (XR) ...