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In the ad, Waldo is seen traveling the world and being greeted by large crowds, but he never feels truly understood or ...

The beloved ‘90s pairing of SpaghettiOs and Where’s Waldo? is back to remind millennials of their fun childhoods and ...

The famous children’s book series titled Where’s Waldo? showcased the main character Waldo, who dressed in a red and white shirt and hid among red-and-white-striped objects. The author ...

Familiar fictional characters are proving popular for this year’s Christmas ad campaigns, and the trend seems to hold for the ...

Remember 1992's iconic collaboration between SpaghettiOs and the “Where’s Waldo?” book series? Given the success of its run ...

Creating a character people like is a pretty obvious route for Christmas advertisers to take but not necessarily an easy one ...

The “Where’s Waldo?” campaign includes TV ... “Waldo is such an iconic character, someone who’s always being spotted in a crowd but never truly known. That insight sparked the creative ...

Are you a print subscriber? Activate your account. 37 min 58 sec ago By Tim Nudd - 1 hour 18 min ago By Brandon Doerrer - 2 hours 10 min ago By Ad Age Staff - 2 hours 51 min ago By Asa Hiken - 2 ...

Waldo from the "Where's Waldo" picture books is an ideal last minuet costume as it only requires one identifiable garment to pull off The character's red and white striped shirt is available at ...