McDonald's is rolling out its first permanent menu item in four years with the new McCrispy Strips. Why it matters: The chicken strips' arrival is the latest hint that the fan-favorite Snack Wrap is coming back to restaurants soon — nine years after it was discontinued.

McDonald's (NYSE:MCD) plans to bring back its popular Snack Wrap menu item sometime in 2025, according to a cryptic social media post. The restaurant chain teased that the launch would be on the 14th,

McDonald’s decision to nix the item from U.S. menus starting in 2016 was partly due to the fact that it didn’t sell as well as the company had hoped and because it took too long to make, per Business Insider. Tax Day 2025 freebies and deals: Here’s where to get free food on Tuesday Apr. 14, 2025, 3:53 p.m.