Media conglomerate WPP is doubling down on bolstering its AI credibility among budget-challenged clients. CEO Mark Read ...

Facing political pressure, ad agencies have scaled back DEI language, signaling growing risks for broadcasters and ...

WPP is offering free Friday lunches to encourage employees to return to the office, as part of its return-to-office policy rolled out this month. The advertising giant has begun laying on meals for ...

When WPP bought a majority stake in digital agency AKQA in 2012 digital advertising was growing exponentially and so were pioneering digital shops. But in the last couple of years some of those ...