EXCLUSIVE: “The bigger question is what happens longer term, how this impacts the economy. I don’t think we’ll see that in ...

The bespoke agency has been created to consolidate L’Oréal’s influencer activity, including all 32 brands such as CeraVe, La ...

With InfoSum and Lotame, WPP and Publicis haven’t just acquired companies; they’ve acquired pipes. And when you own the pipes, you can decide what flows through them and what doesn’t.

Marketing and communications firm WPP Scangroup slid into a net loss of Sh506.7 million in the year ended December 2024, ...

CEO Mark Read points to thousands of under-the-radar pitches and a growing focus on data and AI as reasons for optimism amid ...

L’Oreal Groupe has consolidated its Australian and New Zealand influencer activity for all its 32 brands under a single ...

WPP is offering free Friday lunches to encourage employees to return to the office, as part of its return-to-office policy rolled out this month. The advertising giant has begun laying on meals for ...

L’Oréal has appointed WPP Beauty Tech Labs as its Advocacy and Influencer Agency across Australia and New Zealand ...