Vimto - which was invented by Blackburn man John Noel Nichols - has been a staple in many homes since 1908 with its ...

After a period of rapid growth, Vimto sales were slowing. As the biggest asset of Nichols PLC, this was a concern. To kick-start growth, a change in strategy saw focus switch to 16-24s outside the ...

Vimto, the UK’s No.2 squash brand, is set to revolutionise breakfast with the launch of Wonderfuel®, a brand-new functional squash designed to help families start the day the right way. High in ...