masquerading as a soft drink was ‘Tea Cider’ whose slight ‘kick’ [ of suspicious origin ] made it immensely popular among the working class. The end of WW II seems to have rung the funeral bell of ...

After a period of rapid growth, Vimto sales were slowing. As the biggest asset of Nichols PLC, this was a concern. To kick-start growth, a change in strategy saw focus switch to 16-24s outside the ...

Revenues climbed 1.2% to £39.3m, as the group’s flagship Vimto brand saw “continued distribution gains and underlying volume increases” in the off-trade. UK packaged venues climbed 4.0% to £21.3m as a ...