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Vimto - which was invented by Blackburn man John Noel Nichols - has been a staple in many homes since 1908 with its ...

After a period of rapid growth, Vimto sales were slowing. As the biggest asset of Nichols PLC, this was a concern. To kick-start growth, a change in strategy saw focus switch to 16-24s outside the ...

Vimto, Mobily, and Zain posted the largest gains in Ad Awareness in the Kingdom from February to March 2025. Vimto led the way, with its Ad Awareness score rising from 22.9 per cent on February 28 ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

After months of careful restoration, the famous Vimto monument has returned to its home on Granby Row at The University of Manchester. Matthew Nichols, the great grandson of the founder of Vimto, was ...