After serenading the rain gods last year with a giant ‘Megh Santoor’ billboard that literally sang when it poured, the brand ...

Taj Mahal, a brand of tea in India, launched a campaign in Vijayawada to boost brand salience by creating a public installation that combined classical music with emerging technology.

A new afternoon tea has arrived in London inspired by Shakespeare’s A Midsummer Night’s Dream, with whimsical charm and themed cocktails. Created by the geniuses behind The Secret Garden ...

The installation also served as a tribute to the brand’s deep-rooted association with Indian classical music, a connection ...