Shein and Temu, fast-fashion e-commerce platforms that ship merchandise from China, boosted their spending on digital ads in ...

That strategy change came as the firms rushed to prepare for last Friday, when President Trump ended a popular trade loophole ...

On Wednesday, the app analysis company Sensor Tower reported that Shein and Temu had cut their digital ad spending on social media platforms in the US. While Temu’s ad spend fell an average of ...

Fast-fashion giants Shein and Temu have significantly ramped up digital ad spending in Europe as U.S. trade barriers threaten ...

Shein and Temu's ad spending rose the most in France and the UK compared to other European countries. Shein boosted spending 35% in France and the UK, while PDD Group's Temu increased by 40% and 20% ...