New York Post

The challenge of making ‘Sesame Street’ for Russians

When the Russian version of “Sesame Street” (“Ulitsa Sezam”) first aired in Russia in October 1996, there was a premiere event at a Moscow theater. The star muppet came out — Zeliboba, an 8ft ...
Newsweek

Moscow’s Muppets: How ‘Sesame Street’ Became a TV Hit in Post-Soviet Russia

Car bombings, death threats and free market economics are not the first thing that come to mind when one thinks of Sesame Street. But that's exactly what the woman tasked with bringing the beloved ...
Current

How ‘Sesame Street’ took root in post-Soviet Russia as ‘Ulitsa Sezam’

With the title Muppets in Moscow: The Unexpected Crazy True Story of Making Sesame Street in Russia, the new book by Natasha Lance Rogoff promises a lot. Could the saga of Rogoff’s work on creating ...