Serif and sans-serif fonts are the two major categories of typeface, each conveying distinct aesthetics and associations. And understanding the difference between them is crucial for any designer.

A decade ago, talk of fonts was all the rage in North Carolina appellate circles. Jurists were increasingly reading briefs on screens, not on ...

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Create a trustworthy wordmark with the right font. Lowercase serif fonts convey authority, while uppercase sans-serif fonts offer a modern, professional feel.