In the heart of Indian kitchens, there’s one brand that brings instant refreshment and takes you back to childhood summers—Rasna. With its iconic slogan, “I love you Rasna,” and its ...

New Delhi [India], March 22 (ANI): Rasna International will extend its retail network to 100,000 outlets by the end of 2026, targeting a growth of 30 per cent, said Rasna Chairman Piruz Khambatta.

Rasna — the 49-year-old powdered drink mix synonymous with summer holidays, birthday parties and after-school refreshment — is hoping physical expansion and a flavour boost will push the ...

“Rasna has a multifaceted strategy for growth, at one end we are looking at consolidating our position in the mass market by increasing our presence with small pack sizes and products specially ...

Among all these, Rasna’s “I love you Rasna” stood out as the most popular and beloved of them all. To recall, during the 90s, soft drink companies like Thums Up, Pepsi, and Coca-Cola became ...