By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 hours 43 min ago By Ad Age Staff - 9 months ago ...

Dig deeper: Craft winning paid search ads: 4 best practices Ad strength is a diagnostic tool for advertisers to see how their RSA scores in terms of relevance, diversity of assets and quality.