On this week's episode of GOLF's Fully Equipped, the guys discuss why iron launches can be more interesting than driver ...

Global brands are recognizing their responsibility to improve sustainability across the six key stages of a product’s entire life cycle. As you conscientiously throw a used plastic bottle into ...

There is, furthermore, a persistent feeling that the life cycle concept adds luster and believability to the insistent claim in certain circles that marketing is close to being some sort of science.

Ford noted in the past 15 years the country has had a presidential cycle that has switched between ... will be left without a product in this segment that is growing with products like the Kia ...

Citations: Greenstein, Shane, James Wade. 1998. The Product Life Cycle in the Commercial Mainframe Computer Market, 1968- 1982. RAND Journal of Economics. (4)772-789.

The three-year cycle didn't repeat in 2024, and it looks like 2025 won't be a banner year either. When questioned on the product cycle and the average life of products during Thursday's earnings ...

Essentially, Apple’s new iPhone release strategy may not just reshape its own product cycle, but it could shift the entire smartphone launch calendar. Got a tip? Talk to us! Email our staff at ...

What I think the market will focus on into the back half is how is that new iPhone 17 product cycle likely to shape up, and can we see better growth as we head into next year? I don't think there ...